McDonald’s CEO to food police: The clown’s going nowhere

He drew the line. Right over Ronald’s floppy red shoes.

McDonald’s Corp. CEO Jim Skinner came out swinging Thursday when asked about Ronald McDonald and whether the burger chain hooks children with junk food…

“We believe in the democratic process and our government officials believe in the democratic process,” he said to applause from the audience of McDonald’s shareholders. “This is about choice, this is about personal, individual right to choose in the society we live in. That’s where we play, that’s where you play, and we have every right to do so.”

Skinner also got applause when he called Ronald, the burger chain’s smiling spokesclown, “an ambassador for good” and noted that he is the face of Ronald McDonald House Charities.

“He does not advertise unhealthy food to children,” Skinner said. “We provide many choices that fit with the balanced, active lifestyle. It is up to them to choose and their parents to choose, and it is their responsibility to do so.”

A shareholder resolution that would have required the company to study the financial impact of defending its meals for kids got just six percent of the vote, which is almost a death blow to the “ban Ronald” movement. I say “almost” because there’s a crucial detail buried in the Journal’s report about this, a detail that makes McDonald’s and the “ban Ronald” crowd somehow look equally dopey.

via McDonald’s CEO to food police: The clown’s going nowhere « Hot Air.

About Albert N. Milliron 6987 Articles
Albert Milliron is the founder of Politisite. Milliron has been credentialed by most major news networks for Presidential debates and major Political Parties for political event coverage. Albert maintains relationships with the White House and State Department to provide direct reporting from the Administration’s Press team. Albert is the former Public Relations Chairman of the Columbia County Republican Party in Georgia. He is a former Delegate. Milliron is a veteran of the US Army Medical Department and worked for Department of Veterans Affairs, Department of Psychiatry.

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